The online community was abuzz over the weekend in speculation that the first rolling Panda update is now live. Search Engine Roundtable founder and Search Engine Land news editor Barry Schwartz released a study showing increased Google volatility before July 4, which only declined and stabilized on July 7.
MozCast bar graph showing turbulence in Google algorithms
SERPS.com showing volatility in Google SERPs
Although there has been no announcement from Google, the MozCast and SERPS.com trackers are only two of many trackers showing the probability that the rolling Panda updates happened over the holiday weekend. Webmaster forums have also been full of complaints about rankings suddenly dropping over the weekend.
Not Hit by Probable Panda Update
Thanks to My updated methodology, My campaigns did not feel the effects of this probable Panda update. My content production and content marketing strategies focus heavily on quality. I’ve also done aggressive reputation management and built strong relationships with high-authority online publishers. This strategic inbound approach to online marketing and SEO has helped keep My campaigns ranking consistently.
Don’t take My word for it – see My results in the following case studies:
Case Study 1: Retail Furniture Store in New Orleans
Rankings for keywords increased over the past week.
Client continued ranking #1 for “cheap furniture in new orleans” through the rumored Panda update period.
Case Study 2: Online loose diamond dealer
Ranking movement for the past week was all positive, with +35 being the most drastic movement.
Each individual keyword rose consistently through July 4-7.
Case Study 3: Dental clinic in Connecticut
Positive movement for all keywords, and consistent performance leading to a spike in ranking through the reported turbulent period.
I’ve long since anticipated Panda’s integration into Google’s main updates. To help My campaigns rank consistently through these rolling updates, I’ve included website content writing to all of My SEO solutions. This advanced step has helped My clients continue to enjoy high rankings on the SERPs, even as these Panda updates were released.
I would be happy to help you prepare for future rolling Panda updates. Talk to Me today to find out how.
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